designers rowan mersh, nicola guerraz, and sandro del pistoia and fendi artisan federica antonelli create sculptures in person as part of the ‘fatto a mano for the future’ series by fendi
At milan design week 2011, fendi presents the first italian exhibition of their project, ‘fatto a mano for the future’, featuring the performances of london-based designer rowan mersh, italian artist nicola guerraz, italian sculptor sandro del pistoia, and fendi artisan federica antonelli.
the live design series invites artists and designers to join a fendi craftsman in creating sculptural objects
using discarded materials from the fendi production process, as a conceptual illustration of the interactions
that take place between designers and artists, production and tradition, and creators and materials.